Archive for April, 2007
Wonder what brand could be named #1 in the world? Well, even if you’re not that interested in brands it’s always exciting to know who is considered to be the best in this or that area.
Google was proclaimed the World’s Top Brand according to the BRANDZ Top 100 research published by U.K. consultant Millward Brown Optimor this week. While the last year survey placed Google on the 24-th position, in 2007 it became number 1!
Rand responds to a post by Jen Slegg by discussing how LinkBaiting should be considered a mainstream component of an organic search marketing campaign.
A recent post of Matt Cutts concerning the possibility to report link spam such as hidden links, paid links and links in WordPress themes has definitely made a huge buzz in entire SEO community. We couldn’t omit the point either as it appears to be quite significant and controversial.
Would you like to have all the search services you use constantly gathered in one interface? Yahoo! has almost read your mind and announced the launch of Yahoo! Alpha – a platform that lets you create your custom search engine by choosing which information sources to include.
Results from such sources as Flickr, Yahoo Answers, YouTube, Yahoo News Search, Wikipedia and Sponsored Results are available to be added to the main results. While customizing the search engine you can remove any of the sources you find not informative enough or - even more – you can also add any additional source you like (syndicate it with an RSS feed) and share your customized version of the search engine with friends.
Are you puzzled about the low ROI of your online ad campaigns? Ever wondered how you could increase the conversion of your site? From today everyone having an AdWords account could benefit from the Google WebSite Optimizer. Launched in October, 2006 in a limited beta version the tool now is available for free for every Google advertiser.
