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A launch of Google’s new product – Google Custom Search Engine – was announced yesterday. Created for bloggers and site owners it is intended to make a search tailored to specific topics and areas related to your interests and activities.Google Co-op.jpgAlong with the advantage of providing your site visitors with a tool to find specific information Google encourages Custom Search Engine users to “earn money from the ads that show up on their search results pages.” On connecting a Co-op account with AdSense account you start getting paid for every click on an ad from your search results.

I just wonder, what would be the number (if any) of visitors of your site who will click on Google ads showing up on Custom Search Engine? Isn’t is a new potential source of invalid click fraud Google knows about but contents itself with the following cautions:

Appropriate Conduct…You shall not, and shall not allow any third party to: directly or indirectly generate queries, or impressions of or clicks on Results, through any automated, deceptive, fraudulent or other invalid means (including, but not limited to, click spam, robots, macro programs, and Internet agents)


One Response to “Google Custom Search Engine – Tailored Search Tool Or Additional Click Fraud Possibility?”

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