Google has just announced the new features implemented to Google Checkout service. They tend to make it easy and inexpensive to use by implementing easy coupon creation, email invoicing, simplified site integration and free processing up to the end of 2007.

At the same time a thread published at a WebmasterWorld rightfully accuses Google of not that small issue – not tracking affiliate links and sales generated by affiliates through Google Checkout.

Marcia claims the following in the forum thread:

Is everyone also aware that Google Checkout is washing affiliate links/tracking and not tracking those that are tracked with cookies, so that affiliates won’t get paid for sales made by customers they send to merchants using Google Checkout?

Well, I think Google Checkout team will review and (if confirmed) fix this issue as soon as possible. Though if to follow Checkout team representatives “Our [Google Checkout] team spends a lot of time talking with merchants to learn how Google Checkout can make selling online easier and more effective.” Maybe it’s time to talk to affiliates too?

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