There is a superb thread getting some notice in teh SEW boards, concerning Did-it’s President, David Pasternack, and his strong comments about SEO in today’s DMNews. The articles title spells it out clearly “Troubled times for SEO firms“, and discusses David’s opinion that SEO perceptions comprise of voodoo and “occult secrets”; where most websites only need to have good, relevant content and proper linking to succeed in the rankings.

A popular quote from the article by Mr. Pasternack:

Now I’m not saying that the SEO crowd isn’t bright, doesn’t know the meaning of the occult language it uses or can’t deliver higher traffic to marketers.

One brilliant observation from Chris Boggs a moderator with SEW is simply that, “Did-it does not have an SEO offering, to my knowledge.” One can only wonder what would David’s dissents be if his firm had a SEO product or service offering. What a joke, and fancy display of hubris…who’s not “bright” now?

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