Released in January, Google AdWords Editor is available for all to use now. AdWords Editor allows advertiser or Search Engine Marketing specialist to manage AdWords accounts directly from the desktop.

I have already downloaded it and found it rather convenient. The main features that make me like it better then standard way of managing AdWords accounts are the following:

1) it lets to navigate between the campaigns easier

2) it makes your campaign editions faster and easier (just copy and paste)

3) it let you make bulk changes

4) it favors collaborative work and you can send account information to other before publishing it in AdWords.

5) it lets you work offline from your computer and upload the changes to the account whenever ready.

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