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  1. The AdWords system not only visits pages specified in your destinations URLs, but could also follows any redirects to determine overall page relevancy from the site?
  2. Spider visits from AdWords system do not appear as clicks or impressions, but they can improperly be counted by some third-party click trackers.
  3. The AdWords system can be restricted by robots.txt instructions from visiting specific pages of the site (so please be prepared to experience many negative effects if you opt into these restrictions).
  4. When defining the Quality Score for a particular Campaign, Google calculates content relevancy, site navigation ease, user information gathering and a multitude usage statistics.
  5. AdWords systems visit and re-evaluate most advertiser site’s landing pages at least once a month.

One Response to “5 Facts You Might Not Know About AdWords Landing Pages”

  1. versha soni Says:

    Exactly u said, all the five points are valuable to me
    thanks

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