Semel’s ‘Yahoo’ dilemma: Deal or no deal?

Terry Semel Worried? Seems our “fearless” Hollywood Hero is feeling a bit overshadowed by Google’s monster YouTube Deal. The latest rumors are that CEO Terry Semel feels he “needs to make a move”.

According to the article:

Fortune has learned from multiple sources that Yahoo (Charts) recently approached Time Warner (parent of FORTUNE’s publisher) about buying America Online – essentially trying to jump-start talks that broke down a year ago.
Decidedly, he’s now flirting with AOL.

[CNN]


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Did-it President Takes a Shot at SEO

There is a superb thread getting some notice in teh SEW boards, concerning Did-it’s President, David Pasternack, and his strong comments about SEO in today’s DMNews. The articles title spells it out clearly “Troubled times for SEO firms“, and discusses David’s opinion that SEO perceptions comprise of voodoo and “occult secrets”; where most websites only need to have good, relevant content and proper linking to succeed in the rankings.

A popular quote from the article by Mr. Pasternack:

Now I’m not saying that the SEO crowd isn’t bright, doesn’t know the meaning of the occult language it uses or can’t deliver higher traffic to marketers.

One brilliant observation from Chris Boggs a moderator with SEW is simply that, “Did-it does not have an SEO offering, to my knowledge.” One can only wonder what would David’s dissents be if his firm had a SEO product or service offering. What a joke, and fancy display of hubris…who’s not “bright” now?

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GDrive domain transferred to Google

Google Gmail drive screenshotAs you may or may not know, Garett Rogers likes watching Google domain names. Over the last couple days, Mr. Rogers noticed that Google has been the recipient of some interesting domain transfers.

Remember the GDrive rumors? It is software currently being used by Googlers under the codename Platypus — giving them online storage for their files.

Check it out – GDrive.us was transferred to Google on Thursday.



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Yahoo! MSN, Who The Hell Are They?

Where is MSN and Yahoo?John Chow examines the dominance of the Google search engine in his own sites and marketing efforts. He even quotes Nelson/NetRatings, which says “Google owns 50% of all searches”, but as you can read yourselves, on Johns’ site Google accounts for less more than 80% of all search traffic. Is Nelson/NetRating full of it, or does our sites just don’t attract other search engines?

This Google dominance extends to my other sites as well. Every other webmasters I have talked to tells me that their biggest search referrer is Google, and by a wide margin.



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Google Re-Org Rumors: Streamlining Ad Business

google reorgGoogle is planning to make it easier to utilize different types of ads (CPC, CPM, CPA, etc) over all media channels – search, mobile, video, audio, etc. This puts the likes of Feedburner, Meebo, edgeio and Commission Junction squarely in Google’s sights as potential acquisitions.

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Is GoogleBot Getting Lazy?

The cache of CNN.com is 4 days old. The cache of Digg.com is 5 days old. GoogleBot used to fetch new pages within 15 minutes, something’s not right.

Check out the comments section, Matt Cutts even was commenting – the first one too! [greywolf seo]



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Google Custom Search Engine – Tailored Search Tool Or Additional Click Fraud Possibility?

A launch of Google’s new product – Google Custom Search Engine – was announced yesterday. Created for bloggers and site owners it is intended to make a search tailored to specific topics and areas related to your interests and activities.Google Co-op.jpgAlong with the advantage of providing your site visitors with a tool to find specific information Google encourages Custom Search Engine users to “earn money from the ads that show up on their search results pages.” On connecting a Co-op account with AdSense account you start getting paid for every click on an ad from your search results.

I just wonder, what would be the number (if any) of visitors of your site who will click on Google ads showing up on Custom Search Engine? Isn’t is a new potential source of invalid click fraud Google knows about but contents itself with the following cautions:

Appropriate Conduct…You shall not, and shall not allow any third party to: directly or indirectly generate queries, or impressions of or clicks on Results, through any automated, deceptive, fraudulent or other invalid means (including, but not limited to, click spam, robots, macro programs, and Internet agents)

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